Founded in 2015 by Agathe Nicolle, WOÔ is a digital agency specializing in influence, social media and brand content, driven by 4 core values: ethics, expertise, creativity, innovation.

WOÔ today is :
- A team of 90 Influence experts for over 8 years
- Expertise integrating all key professions to create 360° brand experiences (project management, strategic planning, art direction, social media, events, brand content...)
- A global approach to influence (macro, micro and nano influence)
- A micro & nano influence SAAS platform (Willie) for UGC content creation
- Customers from all sectors: Lancaster, Panasonic, Petit Bateau, L'Oréal, Biostime, Dulux Valentine, Somfy...
- A responsible approach to influence (discover our influence marketing ethics charter)

In addition to its agency business, WOÔ has developed its own technology with its SAAS Willie platform to help brands set up their UGC campaigns (reporting, data analysis, campaign management, etc.). We love linking emotion to performance, the human touch to technology.

Since 2015, WOÔ has supported over 800 brands in all sectors: Lancaster, Panasonic, Petit Bateau, L'Oréal, Biostime, Dulux Valentine, Somfy...
We also have over 80,000 nano and micro influencers registered on our YOÔ platform.

Ethics and benevolence are at the heart of our concerns. In 2018, we created the first Influencer Marketing Ethics Charter. Its aim: to perpetuate influencer professions and guarantee sound campaign management while offering greater transparency to consumers, creators and brands.